Success Story: How Narayan Landed His First SEO Executive Role in Under 4 Months

When Narayan first approached me in September 2024, he was fresh off completing his MBA in Marketing Management from Roehampton University, London, he had just finished his degree in May and had been working part-time as a sales assistant at Iceland. Despite having no prior SEO experience, Narayan was determined to break into the field. From our very first conversation, I could tell he was ready to put in the time, effort, and creativity required to launch a successful SEO career.

Getting Started: Zero to SEO in Record Time

We kicked off my 1-to-1 SEO Job-Ready Coaching Program in the second week of September. Narayan:

• Mastered the Fundamentals – We covered on-page and technical SEO in a structured, hands-on way.
• Delved into Practical Tools – From keyword research and analytics tools to SEO-specific software, Narayan explored the entire toolkit used by industry professionals.

His dedication was evident from day one. He relentlessly asked questions, participated in case study discussions, and even took initiative to deep-dive into additional SEO webinars and forums.

The Power of Networking: BSEO Event

A pivotal moment in Narayan’s journey was attending the BSEO event with me. He secured a free ticket by networking with the right people on LinkedIn showing just how committed he was to engaging with the SEO community. At BSEO, Narayan:

• Connected with experienced SEO pros and thought leaders
• Gained firsthand insights into the latest search trends
• Built his confidence by discussing SEO topics with professionals in a real-world setting

The Game-Changing “Movie-Style” SEO Presentation

What truly set Narayan apart and ultimately secured his job offer was the cinematic, movie-like SEO presentation he created for one of his interviews. Rather than a standard slide deck with generic problems and solutions, Narayan crafted a Technical SEO Audit Presentation that:

• Identified Key Issues: Highlighting exact website problems like JS dependancy, UX etc.
• Proposed Tailored Solutions: Offering data-driven strategies to resolve each issue.
• Outlined Clear, Actionable Steps: Suggesting timelines, tools, and KPIs to measure success.
• Engaged the Interviewers: Designed like a narrative, it kept the hiring panel hooked from start to finish.

The level of creativity and detail Narayan put into his technical SEO audit was something I’ve never seen from any of my students. The presentation was like a mini-movie both informative and highly engaging. This was the moment we knew he’d cracked the formula for standing out among other candidates.